Our Services

Baozun’s omnichannel services and technological innovations provide holistic solutions for our business partners who are looking to grow in the eCommerce landscape.

Omnichannel Business

  • Marketplaces
  • Direct-to-consumer
  • Social commerce
  • Offline digital stores

Technological Innovation

  • Omnichannel
    fulfillment
  • Digital assets
    management
  • Intelligent
    operations systems
  • Big data capabilities
  • Customer insights

Connect with us today to find out how we
can fuel your business eCommerce revenue.

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Key Capabilities

Services

E-Store Operations

A dedicated
operations team
for each brand

  • Online storefront development
  • Operation plan
  • Planning and execution of campaigns
  • Competitor analysis
  • Visual and web design
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  • Crowd scenario segmentation
  • Acquisition and retention
  • Customer data platform
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  • Content strategy and production
  • Traffic optimisation
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  • Pricing strategy
  • Category and product management
  • Cross-store inventory management
  • Product launch management
  • Featured-goods and best-seller promotions
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  • Sales analysis
  • Industry analysis
  • Promotion analysis
  • Daily and periodic analysis
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  • Pre-sales
  • After-sales
  • Training
  • Backend Support
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Online storefront development

Operation plan

Planning and execution of campaigns

Competitor analysis

Visual and web design

  • Crowd scenario segmentation
  • Acquisition and retention
  • Customer data platform

  • Content strategy and production
  • Traffic optimisation

  • Pricing strategy
  • Category and product management
  • Cross-store inventory management
  • Product launch management
  • Featured-goods and best-seller promotions

  • Sales analysis
  • Industry analysis
  • Promotion analysis
  • Daily and periodic analysis

  • Pre-sales
  • After-sales
  • Training
  • Backend Support
Let's talk
Digital Marketing

The experts in
sales-oriented
marketing; leaders in
brand and marketing
integration.

  • Formulation of market strategy
  • Omni-marketing plan
  • Comprehensive consumer insight analysis
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  • DSP advertising
  • Search engine advertising
  • Social media advertising
  • Display advertising
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  • MCN content marketing
  • Live stream production
  • Event marketing
  • Campaign strategy and marketing
  • Social media management
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  • Product photography and videography
  • Post-production edits
  • Creative strategy ideation
  • Online campaign marketing
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  • Formulation of market strategy

  • Omni-marketing plan

  • Comprehensive consumer insight analysis

  • DSP advertising

  • Search engine advertising

  • Social media advertising

  • Display advertising

  • MCN content marketing

  • Live stream production

  • Event marketing 

  • Campaign strategy and marketing

  • Social media management

Product photography and videography

Post-production edits

Creative strategy ideation

Online campaign marketing

Let's talk
Technology and Innovation

We provide a
stable, safe and
efficient digital
operation platform.

  • 1. Set strategic goal
  • 2. Assess omni-channel capacities
  • 3. Analyse and reset consumption path and business model
  • 4. Customised roadmap
  • 5. Digital operations support
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  • We analyse the customer journey and turn it into profits for your business. Our data powers omni-channel marketing and interaction management, which in turn provides integrated marketing services.
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  • We conduct operations based on business performance to ensure success for omnichannel businesses.
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  • Our self-developed systems support relevant front-end and medium systems in new retail businesses. They can also be integrated into companies’ existing IT systems effectively.
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  • Business planning and comprehensive operation on DTC channels, marketplaces and social commerce.
  • Digital Operation Platform (DOP) products and implementation.
  • Digital store solutions
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Set strategic goal

Assess omnichannel capacities

Analyse and reset consumption path and business model

Customised roadmap

Digital operations support

We analyse the customer journey and turn it into profits for your business. Our data powers omnichannel marketing and interaction management, which in turn provides integrated marketing services.

We conduct operations based on business performance to ensure success for omnichannel businesses.

Our self-developed systems support relevant front-end and medium systems in new retail businesses. They can also be integrated into companies’ existing IT systems effectively.

Business planning and comprehensive operation on DTC channels, marketplaces and social commerce.

Digital Operation Platform (DOP) products and implementation.

Digital store solutions

Let's talk
Supply Chain Logistics

We are flexible,
fast, efficient
and reliable.

  • Inventory allocation analysis
  • Inventory management
  • System solution integration
  • Integrated online and offline logistics solutions
  • Supplier management
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  • Consumption data analysis
  • Inventory allocation analysis
  • Warehouse planning
  • Inventory management
  • Cross-border logistic solution
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  • Covering orders from DTC channels, marketplaces and social commerce.
  • Inbound / Outbound / Return / Storage
  • Value-added Services
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Inventory allocation analysis

Inventory management 

System solution integration

Integrated online and offline logistics solutions

Supplier management

Consumption data analysis

Inventory allocation analysis

Warehouse planning

Inventory management

Cross-border logistic solution

Covering orders from DTC channels, marketplaces and social commerce.

Inbound / Outbound / Return / Storage

Value-added Services

Let's talk